Our Team
As advisors, experts, and business partners, we bring leading capability in data analytics, strategy and education operations.
Leadership Team
Co-Founder and CEO
Tom O’Connor
Tom is a proven leader and education expert with a decade of experience across government and Australia’s top-tier management consulting firms. First at McKinsey & Company, then Nous Group, Tom has worked with senior executives from some of Australia’s leading educational institutions to solve their most challenging operational and strategic problems.
Co-Founder and Data Science Lead
Dr. Kenneth Moore
Dr. Moore is one of Australia's leading experts in tertiary education data engineering and analysis. His PhD focused on optimising productivity and performance in Australian higher education. Dr Moore also worked in industry as a Senior Data Scientist at Nous Group, developing sophisticated data models to help organisations optimise business operations.
Engineering Lead
Craig Handley
Craig is a seasoned software engineer and product manager with broad experience developing and maintaining enterprise SaaS applications. With a strong expertise in data science and engineering, Craig has excelled in various industries, including higher education, enterprise software, consulting, and government.
Partnerships Lead
Eugenia Yuan
Eugenia is a Marketing & Business Development Specialist with comprehensive experience in the education sector, working across universities, training institutes, and industry service providers. With her background in Commerce and Social Work, she is passionate about empowering business decisions that create sustaining impact.
Principal and Consulting Lead
Nick Psanoudakis
Nick is an experienced consultant with a proven track record across Australian higher education, financial services, and mining sectors. He is a results-orientated thinker, with a strong focus on stakeholder engagement, collaboration, and data insights to deliver tailored and long-lasting solutions.
Consultant
Dani Townsend
Dani is a transformation specialist with over a decade of experience supporting teams through periods of change and turnaround in higher education. With a broad background in Marketing, HR and operations roles, Dani enjoys working with clients to innovate product and service experiences and uplift internal capability to support long-term success.
Consultant
Richard Ma
Richard is a skilled consultant and data analyst with a robust background in engineering management, developed through experiences in higher education, e-commerce, and media. Known for his analytical expertise and strategic insight, Richard has contributed to numerous transformative initiatives across various sectors.
Advisory Board
Non-Executive Director
Dr. Garry Garside
Dr. Garry has extensive corporate experience and has successfully established and operated a variety of significant businesses. He is the Chairman at Rent.com.au and the Managing Director at Watersun Property. Previously, he was the Managing Director at Endeavour Healthcare. Dr. Garry is also a Fellow of the Royal Australian College of Physicians.
Non-Executive Director
Sami Sara
Sami Sara is the co-founder and senior partner at Lawcrest, a successful and fast-growing Melbourne-based law firm focused on commercial law with a specialisation in technology and start-ups. He has a passion for startups and SME’s and has an extensive client base within the telecommunications and information technology sectors.
Advisory Board
Jon Baldwin
Jon is an experienced technology and higher education executive, and has worked across the UK and Australian higher education systems for almost 35 years. Jon has worked in senior roles at both Tribal Group and Worktribe, two of the UK’s largest higher education technology companies. Prior to this, Jon was Chief Operations Officer at Murdoch University.
Advisory Board
Sally Hill
Sally is an experienced strategist, digital communicator, and purpose-driven business expert. Sally founded successful businesses, led creative studios, developed brands, and ran effective digital communications campaigns. Her previous roles include Founder and Director of Wildwon, General Manager at Sydney of Today, and Engagement Advisor for Climate 200.
Advisory Board
Neville Hiscox
Neville is a widely respected university administrator, with over 20 years of experience leading student administration teams at Australia’s largest universities.
Neville is currently the Chief Student Services Officer at Curtin University, and Chair of Heads of Student Administration Australia and New Zealand.
Advisory Board
Prof. Darrell Evans
Professor Evans is a proven education innovator who has held senior roles in both Australia and the UK as Deputy Vice Chancellor (Academic) at the University of Newcastle and Pro Vice Chancellor (Education) at Monash University. He is also the founder of globalDARBE, a bespoke agency offering industry-leading consulting and training for higher education.
Advisory Board
The Hon. Lisa Singh
Lisa Singh is a former Australian Senator and was the first woman of South Asian heritage to be elected to the Australian Parliament. She is currently the CEO of the Australia India Institute and Deputy Chair of the Australia-India Council. She has worked extensively with universities in both India and Australia.